Cassidy Morgan’s responsibility for shaping the Central and Eastern European business is based upon his outstanding history of growing client relationships, innovating for Interbrand’s strategy, valuation, analytics offerings and developing talent.

Most recently operating as Executive Director of Strategy and Analytics for New York and North America, Cassidy has led engagements for Intel, Microsoft and continues to partner with NYSE Euronext and Thomson Reuters amongst other global brands. His leadership of these marquee client relationships and his European regional responsibility continue to raise the bar on our strategy offer. His diverse array of industries has developed a deep insight about how brands influence cultures, behavior and impact markets on a national and international scale. Cassidy’s passion lies in leveraging brands as tangible assets that create value, then utilize the power of brand to influence behavior for good.